Effective Date: November 9, 2015
Personal Information We May Collect
"Personal Information" is information that identifies you as an individual or relates to an identifiable person, which may include, for example:NamePostal address (including billing and shipping addresses)Telephone numberEmail addressCredit and debit card number (such as for online purchases)Social Security number or tax identification number (such as for online employment applications)
How We May Collect Personal Information
We and our service providers may collect Personal Information in a variety of ways, including:Through the Services: We may collect Personal Information through the Services, e.g., when you register a profile, sign up for a newsletter, participate in a promotion or event, or make a purchase online.
How We May Use Personal Information
How Personal Information May Be Disclosed
Other Information We May Collect
"Other Information" is any information that does not reveal your specific identity, such as:Browser and device informationApp usage dataInformation collected through cookies, pixel tags, and other technologiesDemographic information and other information provided by you
How We May Collect Other Information
How We May Use and Disclose Other Information
We may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law. If we are required to treat Other Information as Personal Information under applicable law, then we may use it for all the purposes for which we use and disclose Personal Information.
In some instances, we may combine Other Information with Personal Information. If we do, we will treat the combined information as Personal Information as long as it is combined.
Please note that we are not responsible for the collection, use, and disclosure policies and practices (including the data security practices) of other organizations, such as Facebook, Apple, Google, Microsoft, or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider, or device manufacturer.
We may use third‑party advertising companies to serve advertisements regarding goods and services that may be of interest to you when you access and use the Services and other websites, based on information relating to your access to and use of the Services. To do so, these companies may place or recognize a unique cookie on your browser (including through the use of pixel tags). If you would like to learn more about this practice, including your choices with respect to it, please visit http://www.networkadvertising.org/managing/opt_out.asp and http://www.aboutads.info/.
We seek to use reasonable physical, technical, and administrative measures designed to protect Personal Information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), please immediately notify us in accordance with the "Contacting Us" section below.
When we collect Social Security numbers in the course of our business, it is our policy to use reasonable physical, technical, and administrative measures designed to protect the confidentiality of such numbers, prohibit their unlawful use or disclosure, and limit access to them. When disposed of, this information is shredded, destroyed, erased, or otherwise sought to be made unreadable.
Your Choices Regarding Our Use of Your Personal Information
We give you choices regarding our use of your Personal Information for certain communication purposes. You can always choose not to provide information, even though it might be needed to make a purchase or to take advantage of certain features within the Services.
You may manage your communication preferences by managing your profile or contacting the specific brand that you registered with directly (e.g., H‑E‑B, Central Market, Joe V's Smart Shop).For example, to revise your H‑E‑B email communication preferences, log in to your online account on heb.com and go to My Account. Then go to Edit Communication Preferences and update the My Email Preferences by unchecking the opt‑in for Monthly Newsletter, Promotions and Announcements and/or Weekly Ads.For example, to revise your text message communication preferences for H‑E‑B Digital Coupons, log in to your online account on heb.com and go to My Account. Then go to Digital Coupons and uncheck the text message opt‑in or text STOP to 69432.
If you do not have an account with our online Services, or if the particular brand (e.g., H‑E‑B Central Market, Joe V's Smart Shop) does not require you to establish an account, you may also opt‑out of receiving emails by following the opt‑out instructions at the bottom of the emails we send you. You may also opt‑out of receiving text messages by texting STOP to 69432.
You may also adjust your location and notification preferences in your mobile device's settings. Frequently Asked Questions (FAQs) are available on HEB.com should you need further assistance. We will try to comply with your request(s) as soon as reasonably practicable. Please note that if you opt‑out of receiving marketing‑related emails from a particular brand or Service, you may still receive: (i) important administrative messages, from which you cannot opt‑out; and (ii) those communications from our other brands and Services that you have registered with, each of which have their own opt‑out procedures.
How You Request Modification or Removal of Your Personal Information
In your request, please make clear what Personal Information you would like to have modified or removed, or otherwise let us know what limitations you would like to put on our use of it. For your protection, we may only implement requests with respect to the Personal Information associated with the particular email address or mobile number that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable. Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting such change or deletion. There may also be residual information that will remain within our databases and other records, which will not be removed.
The Services are not directed to individuals under the age of thirteen (13), and we request that these individuals not provide Personal Information through the Services.
Attention: Privacy Office
P.O. Box 101047
San Antonio, TX 78201‑9047
You may also reach us at:
San Antonio, Texas 1‑210‑938‑4907
Outside of San Antonio 1‑866‑432‑4318
San Antonio, Texas 1‑210‑938‑8357
Outside of San Antonio 1‑866‑432‑4318
Because email communications are not always secure, please do not include credit card information or other sensitive information in your emails to us.